The past several months have been rife with rumors about Google's plans to revamp its music service as a way to compete more aggressively with Spotify and Apple Music, now the towering figures of music streaming.
YouTube has drawn billions of users by becoming the destination for listening to music without paying for it, as long as they can tolerate ads.
Albeit, powered with some extra punch as well.
YouTube does not disclose how many people pay for YouTube Red, its premium service.
And, by the end of 2018, YouTube Premium will be available at Austria, Canada, Denmark, Finland, France, Germany, Ireland, Italy, Norway, Russia, Spain, Sweden, Switzerland, and the United Kingdom. Current YouTube Originals includeYouTube Originals the Karate Kid-inspired seriesCobra Kaiand dance dramaStep Up: High Water.
No mention of India or any other Asian countries here, which means India and Asia isn't YouTube's focus as of now.
In the Battle for Online Music, YouTube Enters a Crowded Field
It is now clear that YouTube Premium wants to position themselves as the most happening online music streaming service. The app is a subsidiary of YouTube app for music and music videos. In the past several years YouTube has become one of the primary sources for listening to music, and also a prime venue where artists can debut their newest singles and videos.
Although YouTube Music was part of Youtube Red before, now, it is now being offered as a standalone service.
Head over to the YouTube Music website to sign up.
On the other hand, the new YouTube Premium tier, which bundles Music and the company's original lineup and ad-free viewing, will set back subscribers $12 a month, marking a $2 price bump from YouTube Red's current price. YouTube Music has a personalized home screen which recommends music based on a user's listening history, as well as where they are and what they're doing.
Users will also be able to cue up music without knowing a song's name by searching for things like "that hipster song with the whistling" or song lyrics, although users of ad-supported YouTube can do that as well.
We will keep you updated, as we receive more details.
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