It's no secret that Netflix has invested a lot in its slate of original content, and has publicly said that the reasoning was because it didn't like to be in the position of losing content when contracts ran their course and the rightsholders went off to do something else.
According to Ted Sarandos, Netflix's content chief, a massive 85% of what it is spending is now going on original content. He's also the TV Editor for IGN.
Six original shows are in production in India, with its adaptation of the Vikram Chandra novel Sacred Games, starring Saif Ali Khan, Nawazuddin Siddiqui and Radhika Apte set to be the first to stream on 6 July. "What is interesting about the Indian market is that it is a culture that loves cinema and it is kind of television starved", Sarandos said.
Originals are the bulk of Netflix's content budget now. The platform is working with big names in Bollywood like Shah Rukh Khan, Saif Ali Khan, Nawazuddin Siddiqui, and Anurag Kashyap to produce original content for the Indian audience.
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"What we are trying to do is bring something new to the country with cinema-infused television".
With hit Netflix originals like Stranger Things and The Crown returning in 2019, there are more than enough open weekends for Netflix original programming throughout the rest of the year.
Plenty of content has already been announced for the coming days and weeks (May's lineup of new content is right here), but Sarandos revealed during his talk that 80 movies will hit Netflix this year, including cheap indie films and big blockbusters like Bright. Typically, Netflix and other streaming TV service providers try to raise their subscriptions rates as rarely as possible so as not to upset their members. Sarandos also said that he was surprised it took so long for other companies like Disney to jump into the streaming business, and said that Netflix still has no plans for live sports or news.