The route will provide millions of Americans in nine major cities across the country affordable access to the bustling Indian metropolis.
This winter, Wow is scheduled to fly from Reykjavik to the USA cities of Newark, Boston, Baltimore, Chicago, Pittsburgh, Detroit, San Francisco, Los Angeles and St. Louis.
"If you draw the shortest flight path from India to the East coast of America, it goes right above Iceland", Skuli Mogensen, founder and chief executive officer of Wow Air said in an interview on Tuesday.
A one-way ticket to Iceland, US, Canada and London in the economy category -WOW basic - will start from Rs 13,499, including taxes, while the business class fares on - WOW premium - will be priced from Rs 46,599 onwards including taxes.
As with all ultra-low-cost airlines, WOW Air charges extra fees for amenities - some of which may be very important on a long-haul flight like this one.
Iceland falls on the regular route taken by carriers who fly out of India to the United States and flying via Reykjavik would be the shortest one-stop flight, the airline said. These include The Red Fort, Humayun's Tomb, India Gate and the Qutub Minar.
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WOW air will use brand new Airbus A330neo aircrafts on the Delhi route, which are outfitted with the new WOW premium seats offering at least 37 inches of legroom.
Wow Air, which would be flying an Airbus A330 Neo to India and operate five days a week, now serves 39 destinations across Europe and North America including London, Paris, New York, Toronto, Baltimore, San Francisco and Chicago. Available for travel 10 January - 31 March, 2019.
The flights to Reykjavik, Iceland, which begin at 10:55 Thursday night, mark the return of service to Europe from Lambert.
The airline services 38 destinations across Europe and North America including Dublin, London, Paris, Berlin, and Copenhagen, Los Angeles, San Francisco, Washington DC, Boston, Montreal and Toronto.
Mr Mogensen said he was optimistic about the success of the airline in India. WOW air boasts one of the world's youngest fleets, with an average aircraft age of just 2.5 years.